company: BigCarrot

The ability to create your own "X Prize" on a smaller scale.

http://www.bigcarrot.com/

"The site allows people with a common interest to come together and pool their contributions to create an inducement prize. Anyone can start a prize on any topic—from large social issues to smaller personal pursuits—and anyone with the ability to claim the prize can submit a solution. It’s the best way to achieve real results." -- BigCarrot